This short tutorial demonstrates how to auto-code media files in NVivo for any version as the process is the same for all versions. That is, audio, video or images. The process and outcomes are exactly the same as using text files but the approach is slightly different:

Summary

The tutorial discusses the process of auto coding audio and media files in NVivo 9, highlighting how it mirrors the process used for word transcripts. It demonstrates how to set up case nodes for speakers in a focus group and how to insert themes into an audio file for thematic auto coding. The tutorial emphasizes the importance of accurate theme entry and how to correct transcription errors during the coding process.

Highlights

• 🎤 Auto Coding Audio Files: The process of auto coding in NVivo 9 for audio files is similar to that of text files, emphasizing thematic organization.
• 📊 Setting Up Case Nodes: Users can automate the creation of case nodes for speakers in focus groups by identifying them in a designated column, allowing for unique identities from a single file.
• 📝 Inserting and Correcting Themes: Themes can be entered into a new column in the audio file, and any transcription errors can be corrected by merging entries to ensure accurate thematic coding.

• Key Moments

  • Introduction to Auto Coding Media Files00:03
    • The tutorial focuses on auto coding audio and media files, building on previous lessons about text files.
    • The process for audio files is similar to that of text files, with slight differences in approach.
  • Setting Up Case Nodes00:47
    • Demonstrates how to set up case nodes for speakers in an audio file, particularly in the context of a focus group.
    • Each speaker can be assigned a unique identity, facilitating better organization of data from a single audio file.
  • Thematic Auto Coding Process01:45
    • Explains how to insert themes into the audio file by adding a new column in the project properties.
    • Themes are entered for each segment of the audio, preparing the file for auto coding.
  • Executing Auto Coding02:49
    • Shows how to right-click and auto code the audio file based on the inserted themes.
    • A new node is created for the auto-coded themes, and NVivo breaks the audio file according to these themes.
  • Addressing Transcription Errors03:51
    • Discusses common transcription errors and how to fix them by merging incorrectly entered themes.
    • Emphasizes the importance of consistency in theme entry for accurate data analysis, reiterating that the process is identical for both audio and text files.